SEO Suite
On-Page SEO
On-Page Optimization covers what can be done on the pages of the website itself. (Include: Research, Gathering Data, Analyze & Optimize)
Off-Page SEO
Off-Page Optimization covers activity that takes place elsewhere. Include: Website Popularity, Strategies to Build Online Reputation, Social Media Optimization (SMO)
SEM (Pay-Per-Click)
Dental Search Engine Marketing - Pay-per-click marketing. Include one PPC campaign on the following platforms Google, Facebook or Instagram Ads. The budget for PPC campaigns is not included.
SMcontent
Social Media Content Publishing - We take over your social media and connect with your patients. We post engaging dentistry-related content regularly on Facebook & Instagram.
YellowStars
Positive reviews are one of the biggest influencers for patients when they are trying to choose a dentist. YellowStars platform is a custom solution that will manage your patients' reviews.
Landing Page
The goal of a great landing page is to increase conversion rates in order to reach your marketing growth goals. The landing page is a standalone page created for a specific campaign or dental procedure.
Call2Action
With Call2Action you can offer easy and fast online ways to engage with patients. Give them the ability to call you, book onlines appoinments or to ask questions before they are coming to the clinic.
OrangeLeaf
OrangeLeaf is a SERP analytics platform that gives you valuable insights into your targeted keywords and website’s visitors. Our application sends query to search engines daily and show you the ranking of your website by your target keywords. It also keeps statistics of your keywords, in this way you can make sure our SEO efforts is performing the best over time.
SEO
On-Page SEO
Keyword Optimization
Include 5 keyword phrase(s)
Additional keywords can be optimized
Keyword Research
Initial analysis (web standards compliance)
Analyze competition
Research main keywords
Identify LSI keywords
Define the target audience for your website
Gathering Data
Traffic analysis
Tracking keyword searches
Keyword suggestion
Gathering data from Google Keyword Planner
Optimize Website
Keyword optimization
Page keyword density optimization
Meta tag creation and optimization
Improving website/URL structure
Content optimization
Call-to-action in content optimization
Use heading tags
Crawl & indexing issues
Anchor text for links
Image alt tags
Image size & compression level
sitemap.xml creation
robots.txt creation
Check Core Web Vitals
Check PageSpeed Insights
Structure Data
Rich Snippets
Schema
Setup Analytics
Google Search Central
Google Analytics (custom reports)
Google Tag Manager
OrangeLeaf
Off-Page SEO
Website Popularity
Strategies to Build Online Reputation
Dental Practice Reviews Strategy (YellowStars Link)
Local Search Ranking
Social Bookmarking
Social Media Optimization (SMO)
Landing Page
The landing page is a standalone page created for a specific campaign or dental procedure. With our landing page you can increase conversion rates and reach your marketing growth goals.
OrangeLeaf
Manage, Measure & Report
OrangeLeaf is a dental SERP analytics platform that gives you valuable insights into your targeted keywords and website’s visitors. Access status report which shows keywords and/or phrases and their trends. This is a way for you to quantify what we are doing and to make sure our SEO efforts is performing the best over time.
24/7 access at seo.marketdental.com