Benefits of Linking your Google Analytics & Adwords
https://marketdental.com/ Posted by Anum on Thu, 10 Sep 2015
Benefits of Linking your Google Analytics and Adwords Accounts. you can use insights from Analytics to refine and optimize your AdWords campaigns
Please note that this article has been deprecated and will no longer be updated.
Linking your AdWords and Google Analytics accounts gives you access to the entire picture of customer behaviour, from ad clicks or impressions through your site to conversion. Once you’ve linked your accounts, you can use insights from Analytics to refine and optimize your AdWords campaigns, improving the overall performance of your business.